It’s the beginning of April, which means Christmas is just around the corner! Here’s some quick thoughts on some new and upcoming Simpsons toys.
SPRINGFIELD SHOPPER
SIMPSONS toy line CANCELLED!!!
¡Ay, caramba! In a crushing blow to fans, it looks like The Simpsons is coming to an end… collector toy company Super7’s line of Simpsons figures, that is.
Last month, company founder Brian Flynn was interviewed for Robo Don’t Know, where he admitted that “Simpsons did not perform nearly as well as we had hoped” and their relationship with Disney is not moving forward. While figures that were previously announced will still be produced, the Simpsons line (which he says they had a lot of plans for) has been cancelled, along with other Disney properties. Flynn is hopeful that the two companies could work together in the future, but for now they don’t see eye to eye on what is “realistic.”
Super7’s Simpsons line focused more on niche-y, fan-favorite characters rather than, you know, the Simpson family. While that strategy worked on me – I bought the figures of McBain’s ill-fated partner Scoey and Troy McClure with Fuzzy Bunny – perhaps it limited the appeal to more casual fans. Regardless, Simpsons toys aren’t going to rake in Disney Princess money, if that’s what Disney was expecting. It seems to me like Disney doesn’t quite know how to handle The Simpsons; cigarettes were removed from a Krusty figure prior to production, presumably at their request, even though these toys aren’t made for children (beer’s fine, though).
While the loss of the Disney license is surely a blow, Super7 is still working with a number of other properties, running the gamut from Richard Scarry to American Psycho, that will hopefully help them weather industry headwinds.
The Simpsons Season 1 DVD Turns 20
Today marks the 20th anniversary of The Simpsons: The Complete First Season DVD boxset in North America (tip of the hat to illustrator Bill Mudron for mentioning this). It was, for a time, the best selling TV show on DVD until it was eclipsed by Chappelle’s Show a few years later. Now that physical media has been rendered a relic by streaming services, let’s take this opportunity to look back at what’s been lost.
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The Simpsons Outlives DVD Market
Faulting a dying DVD market, Simpsons showrunner Al Jean announced yesterday that the show’s DVD and Blu-ray sets will be discontinued:
.@thesimpsons #EverySimpsonsEver I personally am v sorry to see DVDs discontinued We did them purely for the love of hearing ourselves talk
— Al Jean (@AlJean) April 8, 2015
@theRealiHeart Simpsons fans are great (which is why we will do commentaries anything else we can). DVD market is dying. Did best we could.
— Al Jean (@AlJean) April 8, 2015
Simpsons LEGO Episode Bankrolled by LEGO Company
Shocking news for Simpsons fans concerned about the artistic integrity of an episode based entirely around a name-brand product: it turns out The Simpsons‘s upcoming 30 minute LEGO commercial was partially funded and essentially proposed by The LEGO Group.
Entertainment Weekly casually mentioned The LEGO Group’s financial stake in the episode in an interview with producers Matt Selman and Brian Kelley:
Lego helped pay for the episode. How much input did the company have into the creative side? I understand that there was a sex scene between Lego Homer and Lego Marge that they wanted to tone down.
KELLEY:
Let’s say we had a lot of fun with the Lego sex scene, and I’m not surprised that it was a little too risque. But we’ll always treasure the memory. [Laughs] They were good partners. Our audience is slightly older than their audience, so they would occasionally have concerns, but all the words in the episode are ours. If they had an objection, which they did on very rare occasions, we’d find a way around it.
Good to know that a show with “a near-total absence of network interference” (virtually unheard of in the industry) is now taking notes from a toy company.
Simpsons Joins Forces With Hello Kitty
In news sure to excite lovers of brands, The Simpsons Brand Entertainment Franchise is joining forces with Sanrio’s Hello Kitty, a Japanese anime cat who exists mostly as merchandise, which seems fitting. As the press release states, this HISTORIC collaboration is to “celebrate” two meaningless milestones:
Announced today, the two iconic pop culture brands are partnering to introduce a product line in 2014 in celebration of two milestone anniversaries: the 40th Anniversary of Hello Kitty and 25th Anniversary of THE SIMPSONS.
As a reminder, The Simpsons once insinuated Hello Kitty products were made from actual cats.
Apparently Sanrio will be making “supercute” versions of the Simpsons that will delight “fans of every age” to be sold alongside its other flagship characters Hello Kitty, Dear Daniel, Badtz-Maru, Chococat, and Mutated Panda.
Frankly, I’m disappointed The Simpsons didn’t go with Lisa Frank. Maybe for the 30th anniversary?
Did Lawsuits Force Fox To Make Real Duff Beer?
As reported here last September, Fox tried to stop a German brewer from producing an unauthorized version of Duff Beer, but were unsuccessful because their trademarks on Duff Beer “weren’t registered for an actual beverage.” So now that a Fox-approved Duff Beer actually exists (despite creator Matt Groening being publicly against it as recently as a year ago), their legal department should have no problem winning future trademark disputes, right?
The Simpsons & Butterfinger Are Back Together
The Simpsons and Butterfinger brand chocolate bars had a long and fruitful endorsement deal – one that began even before the series started – generating over a hundred (!?!) commercials over a period of 13 years. Then, for unknown reasons, Butterfinger terminated the partnership in 2001. Not one to leave bridges unburned, The Simpsons poked fun at their former corporate partner in the 2002 episode Sweets & Sour Marge, as described in Chris Turner’s book Planet Simpson:
In a Season 13 episode, the Springfield court imposes a total ban on sugar. A giant bonfire is built to burn all the sugary treats in Springfield, and some police officers attempt to throw a pile of Butterfingers onto the blaze. As they hit the fire, though, a sort of force field surrounds them, and they’re thrown back, unburned. “Not even the fire wants them,” Chief Wiggums notes ruefully.
A later episode, Half-Decent Proposal, featured the chalkboard gag “I will not bite the hand that feeds me Butterfingers,” indicating Butterfinger was unhappy with the joke and made their displeasure known.
And so, for over a decade, Bart Simpson never so much as laid a finger on a crispety, crunchety, peanut-buttery Butterfinger. Spokespeople including Seth Green, Lou “Iron Man” Ferrigno, and Jaime Pressly were brought in as replacements for Bart, but things just weren’t the same. Could those two bar-crossed brands ever reconcile and form a new advertising partnership?
“Street Artist” Now Churning Out Simpsons Kitsch
Last season there was a Simpsons episode where Bart becomes a street artist with the help of special guest star Shephard Fairey, because it’s impossible for a Simpson to develop a new skill without meeting the most famous people associated with that skill. Fairey’s perhaps best known nowadays for making that weird Soviet propaganda-ish Barack Obama “Hope” poster in 2008, but back in “the day” his claim to fame was the OBEY Giant campaign where he’d plaster stickers or spraypaint images of deceased wrestler Andre the Giant (later redesigned to avoid copyright infringement) everywhere – without permission! – with the word “OBEY” under it, which may have provided the inspiration for such cultural touchstones as internet memes and Microsoft advertising. For the episode, The Simpsons cleverly “mashed up” Fairey’s two pieces into a “parody” (using the term very lightly) featuring Homer’s face and the word “Dope.”
Anyway, the Associated Press sued him over the “Hope” poster (apparently they own the rights to Obama’s likeness??) and won. Last September a federal court sentenced him to two years’ probation and fined him $25,000. Now where’s an avant-garde street artist supposed to get scratch like that??
Homer Simpson Is The Face Of Slavery
Hey, uh, do you own that pair of slippers that look like Homer’s face? Are you perhaps wearing them right now?? Well, you’ll no doubt be thrilled to learn they were produced with state-sponsored Chinese slave labor.
Al-Jazeera has a 30-minute documentary on their site (use YouTube if it’s not loading) that uncovers how China throws political and religious dissidents into prison camps and forces them to manufacture consumer goods. It specifically highlights these Homer slippers, which were manufactured in Nanjing Prison near Shanghai for the New Jersey company SG Footwear. The company claimed (via Fox for some inexplicable reason) “it has never knowingly utilized involuntary labor.” Ha ha not only do they not deny it but they made their comment through a second company. Anyway, just something to think about next time your browsing the novelty slipper aisle at your local shoe store.
[Al Jazeera via Tumblr]